Hammer Fitness Online Coaching
Lifestyle Coaching

Built Around You.
Built to Last.

No predetermined expectations. No one-size-fits-all prescriptions. We meet you exactly where you are — and build everything from there.

Hammer Fitness client transformation
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10+
Years of Excellence
10,000+
Transformations
30+
Countries Served
#1
Online Coaching Team
Created by Amer Kamra

The M.E.D.
Approach

Minimum Effective Dose. The precise amount of training and nutrition stimulus needed to drive results — without excess, without burnout, and without compromise to your life.

M
Minimum
We identify the least amount of intervention needed to produce the maximum result for your specific situation.
E
Effective
Every element of your plan has a purpose. Nothing is included by default — only what actually moves the needle for you.
D
Dose
Your optimal dose is determined through ongoing observation, feedback, and adjustment — not a one-time calculation.
How We Determine Your Dose

We factor in the whole person — not just the workout.

Your optimal dose isn't fixed — it's a living target. We analyse your tolerance through our ongoing investigation, observation, feedback, and decision-making process to ensure that what we prescribe is always appropriate, always sustainable, and always the most effective option for where you are right now.

💼Work Demands
🧠Mental Health
😴Sleep & Recovery
👨‍👩‍👧Family & Life
🔄Stress Levels
🍽️Lifestyle Habits
📈Training History
🧬Psychological Profile
Our Approach

Built around your goals.

Proven methodology, applied precisely to you.

🎯

Individualized Programming

Built from scratch — dialed to your body and goals.

📊

Science-Backed Nutrition

Precision strategies, no needless restriction.

💬

Direct Coach Access

Real-time support. You're never on your own.

🌍

Train From Anywhere

World-class coaching, delivered remotely.

Elite athlete coached by Hammer Fitness
10,000+ Clients Transformed
Men's Results

What men achieve.

From beginners building their first foundation to seasoned athletes pushing to the next level — see what dedicated lifestyle coaching delivers.

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Women's Results

What women achieve.

Whether you're starting fresh or ready to take things further — see what world-class lifestyle coaching delivers for women.

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The Team

Meet your coaches.

Each Hammer Fitness coach brings a unique background and specialisation. Every one of them is united by the same standard: results.

Amer Kamra – Founder
Founder
Amer Kamra

The driving force behind Hammer Fitness. Globally recognised coach and the architect of the Hammer methodology — built around sustainable results for real people.

@amerthehammer ↗
Jase Stevens – Co-Founder
Co-Founder
Jase Stevens

Jase Stevens has spent over a decade helping men and women around the world transform not just their bodies, but their confidence, discipline, and quality of life through the Hammer Fitness Online coaching system. Having competed at the highest level of amateur bodybuilding while navigating major personal challenges, he brings a rare combination of elite fitness knowledge, empathy, and communication to his coaching. Specializing in sustainable body transformations, mindset, and accountability, he has led thousands of industry-leading transformations by building systems that fit real life and create lasting change.

@jase_stevens ↗
Ryan Augustine – Coach
Coach
Ryan Augustine

Ryan Augustine brings the mindset and discipline of a high-level athlete into his coaching, having competed in collegiate basketball and won three national championships at Carleton University. Years of coaching both athletes and everyday clients grew his passion for helping people build confidence, improve performance, and unlock their full potential through fitness. Specializing in evidence-based resistance training, nutrition, and sustainable lifestyle habits, he helps clients achieve long-term results in fat loss, muscle gain, and overall wellness.

@ryaugust6 ↗
Josh Cooperband – Coach
Coach
Josh Cooperband

Josh Cooperband knows firsthand the discipline and consistency it takes to chase high-level goals, both inside and outside the gym. With a background in competitive bodybuilding, he became passionate about helping busy professionals and entrepreneurs improve their physical and mental health without sacrificing their careers, families, or responsibilities. Specializing in sustainable fat loss, muscle building, and habit development, he has helped thousands of clients build the confidence, structure, and long-term results that carry over into every area of life.

@josh_cooperband ↗
Keyvan Billou – Coach
Coach
Keyvan Billou

Keyvan Billou played competitive soccer for years, building his discipline and leadership as a team captain. When a back injury took him off the field, he turned that setback into a passion for pain management, injury prevention, and training safely without sacrificing performance. Now a top-of-his-class Kinesiology graduate, he specializes in helping clients build stronger, pain-free bodies through intelligent programming, adaptability, and consistent accountability.

@keyvan.billou ↗
Vlad Krymov – Coach
Coach
Vlad Krymov

Vlad Krymov pairs an engineering background with years of coaching to bring a highly analytical, personalized approach to fitness. Passionate about simplifying the process and building sustainable habits, he specializes in body composition, resistance training, and long-term lifestyle change. His coaching centers on practical systems that fit real life, helping clients build strength, lose body fat, and maintain lasting results.

@vlad__krymov ↗
Available Worldwide

Anywhere. Anytime.

World-class coaching with no gym required. Your program adapts to your life — your schedule, your equipment, your location.

Hammer Fitness client transformation Hammer Fitness coaching team
Global Track Record

Trusted as the global leaders in body composition.

From first-time lifters to professional competitors, the Hammer Fitness methodology has delivered elite results across every level of the sport — and in every corner of the world.

Sustainable Fat Loss

Lasting results through our M.E.D. approach — no extremes, no crash diets.

Muscle Building

Structured hypertrophy programming designed to build lean muscle the right way.

Body Recomposition

Simultaneous fat loss and muscle gain through dialled-in nutrition and training.

Lifestyle Coaching

Sustainable, long-term physique improvement built around your everyday life.

Got Questions

Frequently asked questions.

Everything you need to know before getting started. Don't see your question? Reach out directly.

After you apply and are accepted, your coach builds a fully individualized training and nutrition plan based on your intake form. Plans are delivered digitally and updated regularly. You communicate directly with your coach via our app or messaging platform — check-ins, form feedback, progress photos, and plan adjustments all happen remotely in real time.

No. We build your program around whatever you have access to — commercial gym, home gym, hotel room, or minimal equipment. Your coach accounts for your setup from day one so nothing is assumed and nothing is wasted.

You have direct access to your coach throughout the week. Formal check-ins happen weekly — you submit progress photos, measurements, and a brief update, and your coach reviews and responds with feedback and any necessary adjustments. Between check-ins, you can message your coach any time with questions.

Both. We coach everyone from people who've never trained consistently before to experienced athletes who've hit a wall. The methodology adapts entirely to your starting point. What matters is your commitment to the process — not where you're starting from.

Most clients notice meaningful changes within the first 4–6 weeks — improved energy, strength, and visible body composition shifts. The timeline depends on your starting point, consistency, and specific goal. Your coach sets realistic expectations at the start and tracks your progress the whole way through.

Your nutrition plan is fully customised — macros, meal timing, food choices, and strategies for social situations and travel are all addressed. We don't believe in blanket restriction. The plan is designed to fit your lifestyle while driving real, measurable change in your body composition.

Click "Apply Now" to fill out our free intake form. A coach will review your application and reach out to discuss your goals, answer any questions, and walk you through your options. Pricing is discussed directly with your coach based on your specific program needs — there's no commitment required to apply.

Start Here

Ready to start?
Let's build.

Fill out the form and a Hammer Fitness coach will be in touch to discuss your goals and get your program underway. No commitment required.

Free intake — no credit card needed
Matched with the right coach for your goal
Response within 24 hours
Train from anywhere in the world
Apply Now — It's Free

Tell us a little about yourself and your goals.

🔒 Your info is private and never shared. No spam, ever.

🎯

Application received!

One more step — book your free intro call now so we can talk through your goals. Pick any time that works for you below.